Cookie Policy

On the triotravel.pl website, we use cookies to provide the best user experience, support website functionality, analyze traffic, and deliver personalized advertisements. Below, we explain what cookies we use, for what purpose, and how you can manage them.

What cookies do we use?

  • Essential cookies: These enable the website to function, e.g., remembering your language settings (via Next-Intl) or enabling online booking features. These cookies are essential and do not require your consent.
  • Analytics cookies: These cookies are activated only after obtaining your consent via the cookie banner.
    • Google Analytics 4 (via Google Tag Manager): Used to analyze website traffic, e.g., number of visits, time spent on the site, or traffic sources. Data is transferred to Google (USA) to optimize the website and improve its usability.
    • Microsoft Clarity: Used to create heatmaps and anonymous session recordings, helping us understand how users interact with the site and improve its functionality. Data is anonymized and transferred to Microsoft (USA).
  • Advertising cookies: These cookies are activated only after obtaining your consent via the cookie banner.
    • Google Ads (via Google Tag Manager): Used to deliver personalized ads, e.g., remarketing, based on your behavior on the site. Data is transferred to Google (USA) to optimize advertising campaigns.

Additional tools

We use Google Search Console, which does not use cookies but helps us monitor the website’s performance in Google search results, e.g., analyzing keywords and improving SEO.

How to manage cookies?

During your first visit to our website, we display a cookie banner that allows you to:

  • Accept all cookies, including analytics (Google Analytics 4, Microsoft Clarity) and advertising (Google Ads) cookies.
  • Reject analytics and advertising cookies, meaning we will not use Google Analytics 4, Microsoft Clarity, or Google Ads to track your activity.
  • Customize settings by selecting which cookie categories you consent to (e.g., only advertising or only analytics).
  • Your preferences are saved in the browser's memory (`localStorage`) and applied during subsequent visits. You can change your settings at any time by deleting cookie data in your browser settings.

You can also manage cookies in your browser settings. Here are instructions for popular browsers:

How long do we store cookies?

The storage duration of cookies depends on their type:

  • Essential cookies: Typically expire after the session ends or within a short period (e.g., a few days).
  • Analytics cookies: May be stored for up to 2 years (e.g., Google Analytics 4, Microsoft Clarity).
  • Advertising cookies: May be stored for up to 2 years (e.g., Google Ads).

Data transfer to third countries

Data collected by Google Analytics 4, Google Ads (via Google Tag Manager), and Microsoft Clarity is transferred to the USA. Data transfers comply with GDPR requirements, based on Standard Contractual Clauses (SCC) or other approved data protection mechanisms. More information can be found in the privacy policies:

How to change consent settings?

If you want to change your cookie preferences, clear cookies in your browser settings, which will trigger the cookie banner to reappear on your next visit.

Contact

If you have questions about our cookie policy or data processing, please contact us:

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The entrepreneur received financial support under the government program Financial Shield 2.0 of the Polish Development Fund for Micro, Small, and Medium Enterprises granted by PFR SA.